@Jenhearts247
#MarriottRewards: Jen was flown to Berlin for a Snapchat collaboration, and long-form video campaign, launching MarriottRewards Snapchat account and showcasing the reward benefits . Over the course of #6Days7Nights, Jen produced content on both her personal and MarriottRewards' Snapchat accounts, highlighting the new Moxy hotel, exploring Berlin's alternative cultural scene, and challenging herself to step outside her comfort zone by eating adventurously. Jen's ad is the top-performing ad on Snapchat to-date, with the highest average view-through rate of any ad ever! Frog legs anybody?! #FriendofMR
Subway: Jen participated in Subway's experiential campaign at Outside Lands music festival, driving engagement towards the brand via on-site activities and activations.
Sony Pictures, PPZ: In anticipation of the DVD/VOD release of 'Pride Prejudice and Zombies,' Academy Award winning makeup artist, Mark Coulier, transformed Jen into a zombie while she live-streamed and Snapchatted her transition. As part of the campaign, Jen starred in Sony's short, "A Zombie Love Story," which was shared across Sony's digital platforms.
Rue21: Jen created two stories, one on her personal account, and one on Rue21's account, featuring Rue21's Screenprint Christmas Sweater and GuiltySole shoes.
Nature Made x Target: Jen teamed up with Nature Made and Target to promote the purchase of Nature Made Adult Gummies at Target as part of a "back to college" campaign. In a series of Snapchats, Jen showed how Nature Made Adult Gummies is an integral part of her morning routine, then directed her audience to Nature Made's new Instagram page via the post below. .
Sony Pictures, Dear Eleanor: On the DVD release date for 'Dear Eleanor,' July 5th, Jen invited her friend on a Snapchat road trip to build excitement about the film. Jen drove additional traffic to both her Snapchat story and the purchasing site by placing a promo on Instagram.
Vidme: Jen was an influencer co-host on Vidme's Snapchat channel: GirlsTry. Her collaborators included Youtube superstar Jason Horton, Big Brother's Nolan Twins, Maxim model Caitlin O'Connor, and multi-talented content creator Taryn Southern.
Copper Chat: As part of the Copper Chat app launch, Jen partnered with Copper to star in a promotional app video and promote the app via her personal Instagram/Snapchat.